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Sponsors/Partners/Exhibitors
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Association
Partners | Conference Sponsors
For
information on sponsorship opportunities, contact Nanci
Karas at (609) 921-7200, Ext. 21.
Association Partners

The Association
of Directory Marketing's mission is to grow advertiser's
businesses and, in turn, industry revenues by maximizing the value
of directory advertising. ADM is the only association focused 100%
on the national yellow pages channel. Our staff works closely with
CMRs to maintain and grow revenue and represents CMRs' interests
to directory publishers. ADM Member roster includes: Certified Marketing
Representatives/Agencies, Publishers and Suppliers.
The Association
of Directory Publishers (ADP) is the international trade
association founded in 1898 to promote the establishment and maintenance
of the highest standard of quality and service in directory publishing.
It provides to its members industry-relevant communications, content-rich
meetings and conventions, research, legal and legislative support,
and various other programs and services. ADP membership today includes
more than 135 directory publishers, and some 90 other associates
who supply goods and services to those publishers. ADP members are
recognized by consumers and advertisers alike for their innovative
products, emphasis on customer service and competitive pricing.
Their presence and expanding prominence in the marketplace guarantees
both consumers and advertisers access to user-friendly, value-added
products that are shaping the medium.
The Yellow
Pages Association (YPA) is the association of publishers,
marketers and suppliers responsible for producing Yellow Pages directories
in more than 20 countries. Originally founded in 1975 as the National
Yellow Pages Service Association (NYPSA), the Yellow Pages Association
is instrumental in leading, serving, growing and advocating on behalf
of a print and electronic media industry valued at more than $26
billion worldwide ($14 billion U.S.).
Association members
include Yellow Pages publishers, who produce leading-edge electronic
products and deliver Yellow Pages directories to 100 percent of
U.S. homes with telephones -- and who account for more than 90 percent
of the Yellow Pages revenue generated in the U.S. and Canada.
Members also
include the industry's international, national and local sales force,
certified marketing representatives (CMRs) and associate members,
including Yellow Pages advertisers, vendors and suppliers.
Conference Sponsors
Acxiom Corporation (Nasdaq:ACXM) integrates data, services and
technology to create and deliver Customer and Information management
solutions for many of the largest, most respected companies in the world.
The core components of Acxiom's innovative solutions are Customer Data
Integration (CDI) technology, data, database services, IT outsourcing,
consulting and analytics, and privacy leadership. Founded in 1969, Acxiom
is headquartered in Little Rock, Arkansas, with locations throughout
the United States, and in the United Kingdom, France, Australia and
Japan. For more information, visit www.acxiom.com.

Amdocs
provides information solutions to the leaders of the communications
and IP industry worldwide, offering Amdocs Clarify CRM, billing and
order management systems for communications providers, and business
support systems for directory publishing companies.

AudioVu
is an advertising services company that specializes in optimizing website
performance through complementary audio programming tied to individual
website pages. As a wholly owned subsidiary of Information Technologies
LLC, the company was founded by Lawrence I. Norber, former President
of Sold-on-Hold Communications, one of the nation's largest "on
hold" advertising companies.
Professionally constructed
AudioVu programs linked to website pages increase the frequency and
retention of marketing messages, slogans, etc. AudioVu applies the basic
tenets of successful marketing, creatively presenting your companies
advertising message through the dynamic dimension of sound, creating
message frequency, retention and action, multiplying the power of your
website.

Call
Genie is a developer of voice technology applications, specializing
in building comprehensive interactive speech recognition solutions for
the directory services industry.
Call Genie offers customized,
location-based, enhanced voice directory solutions that allow consumers
to locate, obtain information and connect with business and service
providers. Call Genie takes leading technologies from both the Internet
and telephony worlds and integrates them to deliver a unique voice-web
solution.
Call Genie partners with
the print and digital directory services business. Call Genie has harnessed
not only the technologies, but the broad based business strategies and
plans to create a new service offering that leverages existing directory
services assets. Call Genie is in the business of revitalizing and bringing
a new perspective to the directory services industry by creating new
profitable lines of business.
Los
Angeles-based CallSource
delivers a call measurement system that currently tracks over 60,000
incoming phone numbers by advertising source. Clients include many top
traditional media and online advertisers. The company delivers detailed
reporting and analysis to our clients on advertising and telephone sales
efficiency. CallSource was founded in 1996 and has 45 employees.

DCCI
is the industry-standard for telephone-based call measurement
services (CMS) serving Yellow Pages publishers, Certified Marketing
Representatives and major advertisers across North America. DCCI’s
advanced, nationwide telecommunications network gives print and
internet advertisers the power to track and analyze customer response
to advertised local and toll-free telephone numbers. For over
15 years, DCCI’s detailed call tracking and reporting solutions
have been an integral component in proving the true ROI delivered
by Yellow Pages, the internet and other media advertising. DCCI
is committed to the research and development of technologies and
services that prove advertising performance. In 2003, DCCI was
recognized as one of Canada’s Top 50 Best Managed Companies
in and requalified for this distinction in 2004. DCCI received
an Award of Excellence from the Yellow Pages Association in 2003.

eStara
Push to Talksm, the most powerful
online customer contact solution on the market is driving new
revenue opportunities for online directories. Push to Talk voice-enables
directory searches and store locator results giving online visitors
the power to push a button and speak with a company representative
right from an online listing. eStara Push to Talk delivers real-world
results for customers including Continental Airlines, J. Crew,
Club Med, FirstUSA and Sprint. Experience the quality of eStara
web voice at www.estara.com.

Fast
Search & Transfer™ (FAST™) creates the
real-time search and filter technology solutions that are behind
the scenes at some of the world's best known companies with the
most demanding search problems. FAST's
flexible and scalable integrated technology platform spans both
Internet and enterprise customers, and elevates search to unprecedented
levels. FAST closes the gap between information and action, connecting
people to the relevant information they seek regardless of medium,
in turn driving revenue and reducing total cost of ownership by
effectively leveraging IT infrastructure for our clients and world-class
partners.

Geosign
is a data provider for the Internet, specializing in local search
data and local search solutions. Geosign has a portfolio of patent
applications for its unique technology and business methods in
the local search arena. Geosign products include FranDat,
a database of all US franchises with attributes such as hours
of operation, credit cards accepted and drive thru presence. Geosign
also provides all the data for www.truelocal.com;
an extremely powerful local search engine.

Innovectra
is the only full service local search media company, and the first
to deliver an integrated electronic Yellow-and-White pages directory
platform. Innovectra provides a complete suite of interactive
online media products and services that “profitize”
local search, including ActivDirectory, a technology-driven platform
that quickly converts print products into a high-quality local
search format and ActivSearch, an innovative local search technology
platform providing: content-based mining, extraction and classification;
complete local search with single-box “find”; print
ad presentation and robust, multiple language naturalization.
ActivChoice empowers users with simple, selectable Look and Feel
and Search Engine Listing viewing options. Innovectra Media Development
Services provides guaranteed circulation development, usage marketing
and advertising sales. Innovectra is an indispensable partner
to major publishers in North America, Europe and other regions.
For more information visitwww.innovectra.com
Interchange
was established and incorporated in March 1999. Originally beginning
with just three employees, the company filed its first provisional
patents for its ePilot search engine in August 1999. Interchange
spent the next several months developing business systems before
the official public release of ePilot in November 1999. Today,
ePilot is a highly rated pay-per-click search engine and Search
Distribution Network. ePilot’s active sales and business development
force achieved strong 2003 monthly revenue growth through the
aggressive addition of advertisers and search distribution partners
to our network. The universal growth of our business has allowed
us to further develop our exchange-based distribution infrastructure
to serve more syndicated partners and cultivate additional revenue
streams.

In
2005, Aptas, ISx and YP Solutions merged their strong legacies
of technology innovation and experience in the Internet Yellow
Pages, directory assistance and mobile vertical markets to form
Local Matters,
Inc. The new entity offers user-centered content enhancements
and search functionality that help connect and build relationships
between consumers and locally targeted advertisers.
Local Matters
brings together some of the most experienced and knowledgeable
people in the industry. Our team brings deep experience with
leading companies in Internet search, Yellow Pages, DA, Mobile,
Map Publishing, Interactive Agencies and Media Businesses. This
knowledge leads to our focus on practical and scalable solutions
explicitly designed for business impact. Local Matters' user-centered
content methods transform existing data into highly relevant
and organized content, enabling the rapid and scalable deployment
of local search solutions.

LOCALEZE
is the national brand and local merchant content management
Forum.
We make
local search relevant by helping consumers discover and connect
with local merchants and national brands by organizing and enriching
Yellow Page content. Additionally, we provide merchants and
agencies with customized analytical tools and content management
for the purpose of turning relevant local search into direct
revenue.

OKS
has for over 20 years been a provider of actionable business intelligence
data and information solutions for the world’s brightest
information businesses. As an acknowledged leader in the directory
sector and data services market; OKS enables the local online
and offline publishing industry access to strategic time-sensitive
business listings and ad/image records.
The high priority
placed on data accuracy and more robust listing information ultimately
drives the OKS GROUP’S business intelligence capturing process.
Matching advertisements and (UDAC) codes/pricing, SIC & Geo
Codes with all addresses is standardized. OKS’ business
model is a one-stop access to critical data integration of business
records.
OKS currently
offers several electronic output formats including XML tagged
data; employing the most accurate method for converting hardcopy
and web content into value added, searchable databases. OKS also
offers affordable in-house telephone verification of any Yellow
Page data, its usage patterns and related services should this
be required.
Working with
OKS Group you'll have timely information that enables you to raise
business performance, build customer loyalty and create sustained
competitive advantage. Discover for yourself how different our
approach to data can be. Further information visit www.oksgroup.com
StandardCall, a division of Who's
Calling, is the call measurement solution that provides
traditional and interactive publishers with proof of performance
information that demonstrate the value of their advertising. StandardCall
provides ad tracking services to Local and National Advertisers,
CMR’s, Advertising agencies, Yellow Page publishers and
Media. With local online search becoming more important to the
Yellow Page industry, Who’s Calling now provides multiple
online solutions to fit your business model.

Offering
award-winning experience, SRI
International delivers value and Best Practice solutions
for complex problems. Experience the difference.
The people of SRI Intenational
have built, designed and developed thousands of systems, applications
and solutions. You want experience that counts, that exceeds expectations
and is backed by a solid infrastructure. Join the many that have
chosen SRI International for solving their most critical needs.
Our proven approach
leverages its diverse practices in Consulting, Application Development,
IT,Telecom, Large-scale Project Management, Total Quality and
Business Process Outsourcing.
The hallmark
of our capabilities is our balance of international and local
project execution. The success of any multi-national initiative
often lies in understanding the impact of change on the local
level. Through strategic partnerships, we at SRI International
strive to merge a local, customer-centric focus with a multi-national
vision.

TrafficLeader
specializes in driving quality traffic to your Web site
from the Web's most visited search engines, and optimizing
your listings in those engines to maximize your return on
ad spend (ROAS). The bottom line: Through its trusted relationships
with major search engines, TrafficLeader brings clients
targeted search engine clicks and sales they would otherwise
be missing. Incorporated in January 2000, TrafficLeader
has evolved from a small, Natural Search Engine Optimization
(SEO) firm into a leading search engine marketing company,
offering Feed Management, SEO, bid management, and feed
management services. Customer service, search engine relationships,
proprietary technologies, and years of experience help our
clients to reach and exceed all of their search engine marketing
goals.
Verizon
Information Services
is the world’s leading print and online directory publisher and
a content provider for communications products and services. The
largest directory publisher in the world, Verizon has annual revenues
of more than $4.1 billion and publishes nearly 1,200 U.S. Verizon
SuperPages
directories and 400 international directories with a total circulation
of approximately 142 million copies worldwide.

YellowPages.com
LLC is a joint venture operation of SBC Directory Operations and
BellSouth Advertising and Publishing Corporation. Formed in late
2004, the company currently operates three leading Internet Yellow
Pages sites - SMARTpages.com, RealPages.com and YellowPages.com.
The YellowPages.com distribution network provides exposure to
more than 70 million monthly consumer business searches. In late
2005, the three sites will merge to form a premier Internet Yellow
Pages site at the URL www.yellowpages.com. SMARTpages.com local
advertising is sold by SBC Yellow Pages. RealPages.com local advertising
is sold by BellSouth Advertising and Publishing Corporation.
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