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Virtual
Conference Sponsors/Partners/Exhibitors
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Association
Partners | Conference
Sponsors | Media
Sponsors
–
Association Partners –
SEMPO is a non-profit professional
association working to increase awareness and promote the value of
Search Engine Marketing worldwide. SEMPO was formed by companies and
consultants that believe in SEM as a viable, effective method for
generating demand and sales on the web. SEMPO exists to fill the gaps in
awareness and understanding of SEM, including educating marketing
managers worldwide about what SEM is and how properly implemented SEM
programs can provide some of the highest returns on investment possible
in the marketing world today.
– Conference Sponsors –
Acxiom Corporation
(Nasdaq:ACXM) integrates data, services and technology to create and
deliver Customer and Information management solutions for many of the
largest, most respected companies in the world. The core components of
Acxiom's innovative solutions are Customer Data Integration (CDI)
technology, data, database services, IT outsourcing, consulting and
analytics, and privacy leadership. Founded in 1969, Acxiom is
headquartered in Little Rock, Arkansas, with locations throughout the
United States, and in the United Kingdom, France, Australia and Japan.
For more information, visit http://www.acxiom.com/.
AgendiZe
provides an interactive marketing service that connects Internet Yellow
Pages, local search, and other digital content with consumers' address
books and agendas, mobile phones, instant messengers, ePost It and PDAs
- virtually any device -- automatically. The AgendiZe solution can be
fully customized to fit any online directory's revenue model and
specific business needs. It is a simple-to-implement, entirely
measurable and trackable, on-demand service that integrates seamlessly
into your existing publishing platform and back-end systems. AgendiZe
solutions offer a whole new way to keep your web site, your advertisers,
and your customers more closely connected. Founded in 2002, AgendiZe
currently has over 1000 implementations worldwide and more than 300,000
"click to send and call" functions deployed in 95 countries. The company
has offices in the U.S. and Europe and is a member of the YPA and the
EADP.

Amacai is the only data provider
built on telco-verified data with a singular focus on producing the most
complete and accurate marketing data available. Amacai offers enhanced
Yellow Page directory information to data-driven organizations that
provide business information to subscribers as a service benefit. Amacai
goes beyond capturing base data and delivers information including
trademarks, services and specialties, and brands carried, that can be
used to assist in search and display of Internet Yellow Page businesses.
With more business details at hand, you can offer your customers richer
options to narrow their search parameters and pinpoint the most suitable
business for their needs.
Aptas draws its
history from the businesses of AccelX and Nextron, combining more than
10 years experience deploying SME product solutions to directory
publishers, portals, ISPs, and other communication service providers
throughout the world. AccelX, a subsidiary of WEBB Interactive, provided
products for innovative online marketplaces, focusing on buyer-seller
interaction. Nextron, a Safeguard Scientifics partner company, has been
a leader in large-scale roll out of SME products, with more than 70,000
SMEs served. The experience from both of these companies has led to our
current vision and focus on providing enhanced directory services for
small business advertisers and the services to help our customers tackle
critical market issues.
Los Angeles-based CallSource
delivers a call measurement system that currently tracks over 60,000
incoming phone numbers by advertising source. Clients include many top
traditional media and online advertisers. The company delivers detailed
reporting and analysis to our clients on advertising and telephone sales
efficiency. CallSource was founded in 1996 and has 45
employees.

DCCI is the
industry-standard for telephone-based call measurement services (CMS)
serving Yellow Pages publishers, Certified Marketing Representatives and
major advertisers across North America. DCCI’s advanced, nationwide
telecommunications network gives print and internet advertisers the
power to track and analyze customer response to advertised local and
toll-free telephone numbers. For over 15 years, DCCI’s detailed call
tracking and reporting solutions have been an integral component in
proving the true ROI delivered by Yellow Pages, the internet and other
media advertising. DCCI is committed to the research and development of
technologies and services that prove advertising performance. In 2003,
DCCI was recognized as one of Canada’s Top 50 Best Managed Companies in
and requalified for this distinction in 2004. DCCI received an Award of
Excellence from the Yellow Pages Association in 2003.

eStara Push to
Talksm, the most powerful online customer contact solution on
the market is driving new revenue opportunities for online directories.
Push to Talk voice-enables directory searches and store locator results
giving online visitors the power to push a button and speak with a
company representative right from an online listing. eStara Push to Talk
delivers real-world results for customers including Continental
Airlines, J. Crew, Club Med, FirstUSA and Sprint. Experience the quality
of eStara web voice at http://www.estara.com/.
Fast Search & Transfer™
(FAST™) creates the real-time search and filter technology solutions
that are behind the scenes at some of the world's best known companies
with the most demanding search problems. FAST's flexible and scalable
integrated technology platform spans both Internet and enterprise
customers, and elevates search to unprecedented levels. FAST closes the
gap between information and action, connecting people to the relevant
information they seek regardless of medium, in turn driving revenue and
reducing total cost of ownership by effectively leveraging IT
infrastructure for our clients and world-class partners.

Geosign is a
data provider for the Internet, specializing in local search data and
local search solutions. Geosign has a portfolio of patent applications
for its unique technology and business methods in the local search
arena. Geosign products include FranDat, a
database of all US franchises with attributes such as hours of
operation, credit cards accepted and drive thru presence. Geosign also
provides all the data for http://www.truelocal.com/; an extremely powerful local
search engine.

infoUSA data powers many of
the top directory assistance and location-based sites. We provide our
clients access to our proprietary databases of 14 million
telephone-verified US and Canadian businesses, 220 million consumers,
and 575,000 physicians and surgeons. Over 3 million customers use
infoUSA data for their directory assistance, location-based services,
vehicle navigation, risk management, and direct marketing
needs.

Ingenio, Inc. (www.ingenio.com)
provides a range of innovative products and services to the Search and
Directories industries designed to attract, retain and better monetize
advertisers. The company’s flagship product, the Pay Per Call™
Advertising Platform targets local and non web-oriented businesses with
a performance-based, online advertising system that addresses the unique
needs and business practices of this huge market segment. Unlike
traditional pre-pay and click-based advertising options, Pay Per Call™
allows merchants to drive targeted phone leads - rather than clicks - to
their businesses for easy and efficient customer acquisition. Publishers
enjoy a turnkey solution with an advanced set of features and
functionality designed to attract SME and national advertisers. Founded
in 1999 and backed by blue chip investors, Ingenio is a profitable and
privately held San Francisco-based company. Key client relationships
include AOL Yellow Pages, SBC SmartPages.com, FindWhat.com, and
Microsoft.
Interchange was established and incorporated in
March 1999. Originally beginning with just three employees, the company
filed its first provisional patents for its ePilot search engine in
August 1999. Interchange spent the next several months developing
business systems before the official public release of ePilot in
November 1999. Today, ePilot is a highly rated pay-per-click search
engine and Search Distribution Network. ePilot’s active sales and
business development force achieved strong 2003 monthly revenue growth
through the aggressive addition of advertisers and search distribution
partners to our network. The universal growth of our business has
allowed us to further develop our exchange-based distribution
infrastructure to serve more syndicated partners and cultivate
additional revenue streams.
 IPIX
AdMission introduces AdMission Directories™ - a hosted media
platform for enhanced display ad creation and viewing. AdMission
Directories provides newspaper, yellow pages and directories publishers
with a turnkey up-sell product that enables local advertisers to better
market their businesses, products and services online, without requiring
a website or graphics expertise. The results are enhanced display ads
rich with key business facts, company logos, product photos, printable
coupons and more, integrated directly within search results, allowing
consumers to make faster, better informed purchasing decisions.
AdMission Directories features IPIX's patented, easy-to-use media
management capabilities that have been used by millions of advertisers
to enhance advertising listings. AdMission Directories can be easily
integrated into any existing directories or local search platform to
provide a comprehensive, self-service enhanced online advertising
product.
For
publishers interested in a world-class turnkey local search &
advertising platform already enhanced with AdMission technology, IPIX
AdMission has teamed with Interchange Corporation to provide AdMission
Directories with Local Direct™. This product combines the best of
Interchange Corporation's sophisticated local search technology with
IPIX's enhanced display ad technology to deliver a powerful local
platform that publishers can use as their own, without incurring
significant up-front investment costs. Visit http://www.ipix.com/ for
more information or email us at mailto:admissions@ipix.com.

With over
1,400 customers, MapQuest
Business Solutions is the largest provider of mapping software
to websites and businesses around the world. Our software allows online
directory sites to geocode, map, and provide routes to their address
listings. Our customers may also use our software as a geospatial search
engine, enabling proximity searching for services and/or products –
enhancing the way in which consumers interact with basic directory
content. Along with being integrated into a number of leading directory
websites, we are also involved in bringing mapping functionality into
the directory offerings of mobile devices such as PDAs and cellular
phones.
![OKS Group]()
OKS has for over 20 years
been a leading provider of innovative high quality data and information
solutions for the world’s leading information businesses, this includes
the provision of Yellow Page data. OKS capture all of the
information displayed within each directory for both listings and
advertisements. Additional value is provided through the assigning of
advertisement (UDAC) codes/pricing, SIC & Geo Codes with all
addresses standardized.
OKS currently offers
several electronic output formats including XML tagged data; employing
the most accurate method for converting hardcopy and web content into
value added, searchable databases. OKS in-depth content allows buyers
and sellers to find what they are specifically looking for at local,
regional and national levels. OKS offer affordable in-house telephone
verification of any Yellow Page data, its usage patterns and related
services should this be required.Working with OKS you'll
discover a different approach to data; for further information visit http://www.oksgroup.com/.

Founded
in 1996 and headquartered in San Jose, CA, Telcontar is a
worldwide provider of total location-based solutions for in-vehicle,
Internet and wireless platforms. Using the Telcontar premier spatial
software platform, our patented automated user notification technology
and carefully chosen industry partners, Telcontar can help its customers
provide complete, real-time, highly scalable solutions for navigation,
mobile safety, security and convenience. Our revolutionary,
best-of-breed, map management software and multi-dimensional spatial
data access products give location-based service providers the ability
to easily integrate digital maps and traditional database content drawn
from multiple sources for fast, acurate access to the user. Telcontar
solutions are source, platform, and device-independent, with the
flexibility to be integrated with a variety of in-dash and handheld
devices, as well as with traditional PC computing arrangements. Our
solutions are highly scalable and can be changed in real-time and
deliver information in real-time. Delivery of information to the user is
seamless.

TrafficLeader
specializes in driving quality traffic to your Web site from the Web's
most visited search engines, and optimizing your listings in those
engines to maximize your return on ad spend (ROAS). The bottom line:
Through its trusted relationships with major search engines,
TrafficLeader brings clients targeted search engine clicks and sales
they would otherwise be missing. Incorporated in January 2000,
TrafficLeader has evolved from a small, Natural Search Engine
Optimization (SEO) firm into a leading search engine marketing company,
offering Feed Management, SEO, bid management, and feed management
services. Customer service, search engine relationships, proprietary
technologies, and years of experience help our clients to reach and
exceed all of their search engine marketing goals.

When
Yahoo! was
founded in 1994 by Stanford Ph.D. students, David Filo and Jerry Yang,
it began as a hobby, but has evolved into a global brand that has
changed the way people find, use, share and expand all human
knowledge.
With now over 350
million users worldwide and more than 15 languages in over 20 countries,
regions and territories, Yahoo! Inc. is the No. 1 Internet brand
globally and the most trafficked Internet destination worldwide. Yahoo!
provides online products and services essential to consumers' lives, and
offers a full range of tools and marketing solutions for businesses to
connect with Internet users around the world. Yahoo! is headquartered in
Sunnyvale, California.

YPsolutions is a leading
provider of Internet technology to the yellow pages industry. The firm's
"Boss" product line featuring PageBoss™, ListBoss™, CityBoss™,
DataBoss™, WebBoss™, CDBoss™ and MobileBoss™, is the most comprehensive
suite of Internet and mobile interactive software applications serving
the yellow pages industry. YPsolutions is focused on enabling yellow
pages publishers to easily and cost effectively transform their local
print directories into revenue-generation online and mobile products
while maintaining their brand identity. YPsolutions is located at 3445
North Causeway Blvd. #401, Metairie, Louisiana 70002. For more
information please contact Don Jones, President at (504) 297-1802 or jones@ypsolutions.com
– Media Sponsors –

Pay Per Click
Analyst is an unbiased review of the top Pay Per Click Search
Engines offering up to date Pay Per Click News, Fresh
Reviews and Helpful Articles by Industry Leaders. There are many
pay per click search engines to choose from - It is our goal at PPCA to
bring you the facts by an in-depth look into the pros and cons of each
service. Together we can increase the return on your advertising
investment!

MarketingVOX is the daily
online marketing news journal that online buyers trust to be
comprehensive yet succinct. Written by industry practitioners, the site
doesn’t just summarize the news – it gives it the voice and rich
background only buyers could. This expertise, coupled with a willingness
to ask hard questions, made MarketingVOX the favorite among online
buyers. It is intensely followed by thousands of internet buyers, who
tend to open the daily newsletter within minutes of its arrival each
morning. MarketingVOX helps marketers and media professionals save time
and do their jobs more effectively by keeping them informed of important
industry news and best practices.
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