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Media Contacts

Interview Requests,
Other Media Inquiries &
Conference Press Passes
Eileen Pacheco
(781) 556-1026
e-mail

Analyst Coverage Areas

Yellow Pages & Related Topics
Charles Laughlin
SVP and Program Director, The Kelsey Report®, and Managing Editor, BIA/Kelsey
e-mail

Mobile Local Media
Michael Boland
Program Director,
Mobile Local Media
e-mail

Local Search & Related Topics
Matt Booth
SVP and Program Director,
Interactive Local Media
e-mail

Classifieds, Verticals & Related Topics
Peter Krasilovsky
Program Director, Marketplaces
e-mail

Kelsey Group Research
Steve Marshall
Director of Research
e-mail

PRESS RELEASES
2009
January 19, 2010	BIA/Kelsey Analysts Identify Key Local Media Trends to Watch in 2010

December 22, 2009	TV Station Revenues to End Year Lower Than Anticipated; Levels Last Seen in 1990s Predicted Through 2013

December 1, 2009	Geotargeted Display Advertising Revenues to Grow from $897M in 2008 to $1.9B in 2013

November 17, 2009	BIA/Kelsey Mobile Consumer Study Reveals Surge in Non-voice Communications, Driven by Smartphone Proliferation

November 4, 2009	BIA/Kelsey Forecasts Digital Out-of-Home Ad Revenues to Grow from $2.2B in 2009 to $3.7B in 2013, Driven by Consolidation, Partnerships and Platforms

October 21, 2009	9% of SMBs Currently Use Twitter to Market Their Businesses, According to BIA/Kelsey

October 5, 2009	BIA/Kelsey Analysis Shows Digital Word-of-Mouth Is Driving E-Mail, Reputation and Presence Management (ERPM) Platforms for SMB Advertisers

September 23, 2009	BIA/Kelsey Releases Fifth Edition of Global Yellow Pages; Forecasts $29.1 Billion in Directory Revenues Worldwide in 2013

September 21, 2009	BIA to Be Known as BIA/Kelsey; Reflects Acquisition and Expanded Expertise in Traditional and Online Media, Mobile Advertising, Local Search and Directory Marketplace

August 20, 2009	Penetration of Online Media Surpasses Traditional Media for First Time Among Small-Business Advertisers, According to BIA’s The Kelsey Group

July 23, 2009	Western Europe Mobile Local Search Ad Revenues to Reach 1.4 Billion Euros by 2013, According to BIA’s Kelsey Group

June 22, 2009	Four Industry Powerhouses Lead Directional Media Strategies 2009 Slate of Speakers

June 8, 2009	The Kelsey Group and Yellow Pages Association to Partner on Directional Media Strategies 2009 Conference

April 30, 2009	Increasing Number of Mobile Internet Users To Drive U.S. Mobile Search Ad Revenues To $2.3B By 2013, According to BIA/KELSEY

March 3, 2009	BIA's "Winning Media Strategies" Conference to Focus on Transformative Business Models for Traditional Media, Washington, DC, May 20-22

February 26, 2009	BIA and The Kelsey Group Forecast U.S. Local Ad Market to Contract Through 2013, Despite Gains in Digital Segments

February 24, 2009	BIA’s The Kelsey Group Forecasts U.S. Mobile Local Search Advertising Revenues to Reach $1.3B in 2013

January 15, 2009	Key Execs From AOL, AutoTrader, Citysearch, Google and MySpace to Headline The Kelsey Group's Marketplaces 2009 Conference

2008

December 17, 2008	Kelsey Group Analysts Identify Key 2009 Trends to Watch in Local Media

November 3, 2008	Rapid Adoption of Advanced Mobile Devices Driving Increased Mobile Local Search Activity, According to The Kelsey Group

October 28, 2008	Soft Housing Market to Drive Nearly 50% Increase in Web Site Adoption by Home and Trade Service SMBs Over Next Two Years, According to The Kelsey Group

October 6, 2008	BIA Financial Network Acquires The Kelsey Group; Forms BIA Advisory Services, LLC to Focus on New Media and Trends in Local Advertising

September 29, 2008	The Kelsey Group’s ‘Interactive Local Media 2008’ Conference Spotlights SMB Advertisers’ Adoption of Web 2.0 Technologies

September 4, 2008	A Well-Trained Sales Force Is Critical to Yellow Pages' Transition to Multiplatform Medium, According to The Kelsey Group

August 19, 2008	SMB Advertisers Undeterred by Current Economic Environment; 81% Plan to Maintain or Increase Ad Spending Over Next 12 Months, According to The Kelsey Group

June 25, 2008	U.S. Local Online Video Advertising Market to Reach US$1.5 Billion by 2012, According to The Kelsey Group

June 17, 2008	Emerging Multiplatform Model for Directory Publishers Focus of The Kelsey Group's 'Directional Media Strategies 2008' Conference

April 22, 2008	U.S. Interactive Classified and Vertical Advertising Revenues to Reach US$14.7 Billion by 2012, According to The Kelsey Group

April 18, 2008	Emerging Vertical Era in Local Online Media Is the Focus of Upcoming Kelsey Group Conference

March 10, 2008	More than Half of Auto Dealers to Include Internet Video in Their Marketing Mix Within Next 12 Months, According to The Kelsey Group

March 6, 2008	Online Vertical and Classified Ad Communities to Convene at 'Drilling Down on Local '08: Marketplaces' Next Month to Examine Local's Role in the US$45 Billion Global Interactive Ad Market

February 25, 2008	Interactive Advertising Revenues to Reach US$147 Billion Globally by 2012, According to The Kelsey Group’s Annual Forecast

January 10, 2008	The Kelsey Group Identifies Key Local Media Trends to Watch in 2008 as Ad Dollars Continue the Shift to New Media Platforms

2007

December 13, 2007	Audience Shift Continues to Drive Ad Dollars Online in the $40 Billion Global Automotive Advertising Market, According to The Kelsey Group

November 29, 2007	Online Consumer Generated Reviews Have Significant Impact on Offline Purchase Behavior

November 13, 2007	Interactive Local Media Companies Must Become Savvier Financially as Investment Dollars Flow Into the Sector, According to The Kelsey Group

October 18, 2007	The Kelsey Group Anticipates Record Attendance and Lively Discussion at ILM:07 Conference Featuring Influential, Progressive Figures From Online Local Media Space

October 11, 2007	Neal Polachek Named CEO of The Kelsey Group

October 11, 2007	Internet Brands Resonate Among Prospective Mobile Internet Phone Purchasers, According to The Kelsey Group

October 1, 2007	Nearly 45% of U.S. Mobile Users Looking for Better Internet Access in Next Mobile Phone Purchase, According to The Kelsey Group

September 10, 2007	The Kelsey Group Forecasts U.S. Mobile Search Advertising Revenues to Grow From $33.2 Million in 2007 to $1.4 Billion in 2012

September 6, 2007	Industry Leaders to Consider Green Strategies for Yellow Pages at The Kelsey Group’s ‘Directory Driven Commerce 2007’ Conference

August 21, 2007	U.S. Ad-Sponsored Directory Assistance Revenues to Reach $462 Million Annually by 2012, According to The Kelsey Group

July 30, 2007	The Kelsey Group and Search Engine Strategies (SES) to Partner on Upcoming ILM:07 and SES Chicago Conferences

July 24, 2007	The Kelsey Group’s Directory Driven Commerce 2007 Conference to Focus on Yellow Pages’ Relevance in an Increasingly Fragmented Local Media Landscape

July 19, 2007	The Kelsey Group Adds Three Highly Regarded Experts to Its Analyst Team to Support Growth of Yellow Pages, Local Online Media and Research Practices

June 15, 2007	Market Valuation for Worldwide Yellow Pages Industry Estimated at $136 Billion, According to The Kelsey Group

May 24, 2007	Nearly 60% of Consumers Surveyed Watch Online Video, According to The Kelsey Group

March 7, 2007	Global Ad Revenues for Print and Internet Yellow Pages and Local Search to Reach $38.9 Billion in 2011, According to The Kelsey Group

February 1, 2007	Hot 'Local' Online Ad Sector to Draw Senior Execs to Silicon Valley for The Kelsey Group's Annual Local Search Conference

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