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September 18 - 20, 2006 Become a Sponsor
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association partners The Association of Directory Marketing's mission is to grow advertiser's businesses and, in turn, industry revenues by maximizing the value of directory advertising. ADM is the only association focused 100% on the national yellow pages channel. Our staff works closely with CMRs to maintain and grow revenue and represents CMRs' interests to directory publishers. ADM Member roster includes: Certified Marketing Representatives/Agencies, Publishers and Suppliers. The Association of Directory Publishers (ADP) is the international trade association founded in 1898 to promote the establishment and maintenance of the highest standard of quality and service in directory publishing. It provides to its members industry-relevant communications, content-rich meetings and conventions, research, legal and legislative support, and various other programs and services. ADP membership today includes more than 135 directory publishers, and some 90 other associates who supply goods and services to those publishers. ADP members are recognized by consumers and advertisers alike for their innovative products, emphasis on customer service and competitive pricing. Their presence and expanding prominence in the marketplace guarantees both consumers and advertisers access to user-friendly, value-added products that are shaping the medium.
MetroSIG Founded in 2005 by the WCA, the MetroSIG is a nonprofit Silicon Valley forum for discussion of all aspects of the municipal broadband wireless trends(WiFi/WiMAX/3G/BB). The MetroSIG organizes monthly meetings around key topics related to municipal Wireless eco-systems. "What is the business model?" and "Who pays for free service?" are popular hot topics. The WCA / MetroSIG explore these questions by bringing the best speakers from companies and research institutes. The format of the meeting encourages an active interchange among all attendees. SEMPO is a non-profit professional association working to increase awareness and to promote the value of Search Engine Marketing worldwide. SEMPO's activities are primarily centered on Education and Awareness. To support their educational mission, they offer an extensive library of resources, research and articles, as well as outreach activities such as Webinars and speaking events. To drive Awareness of the value of search marketing, and how to maximize its potential in a marketing mix, SEMPO funds advertising campaigns, outreach activities, events, and press. SEMPO research studies help to quantify the value of Search Marketing and track the industry trends.
WCA Founded in 1993, the WCA is a Silicon Valley-based, nonprofit corporation dedicated to the mutual benefit of Northern California companies and organizations involved in wireless communication technologies. WCA addresses over 2000 individuals and 350+ companies and organizations. The WCA is run by an all-volunteer Board of Directors.
The Yellow Pages Association (YPA) is the association of publishers, marketers and suppliers responsible for producing Yellow Pages directories in more than 20 countries. Originally founded in 1975 as the National Yellow Pages Service Association (NYPSA), the Yellow Pages Association is instrumental in leading, serving, growing and advocating on behalf of a print and electronic media industry valued at more than $26 billion worldwide ($14 billion U.S.). Association members include Yellow Pages publishers, who produce leading-edge electronic products and deliver Yellow Pages directories to 100 percent of U.S. homes with telephones -- and who account for more than 90 percent of the Yellow Pages revenue generated in the U.S. and Canada. Members also include the industry's international, national and local sales force, certified marketing representatives (CMRs) and associate members, including Yellow Pages advertisers, vendors and suppliers.
conference sponsors
Jingle Networks’ exciting new media network, 1-800-FREE411, is the nation’s leading advertiser-supported directory assistance service, which is revolutionizing the industry by offering consumers a free alternative to high cost 411 services. 1-800-FREE411 is supported by national and local advertisers who use it as both a branding and direct-response media channel to target messages to callers within the context of a normal-length 411 call. Jingle Networks’ exciting new media network, 1-800-FREE411, is the nation’s leading advertiser-supported directory assistance service, which is revolutionizing the directory assistance industry by offering consumers a free alternative to the high cost 411 services provided by landline carriers and mobile phone companies. 1-800-FREE411 is supported by national and local advertisers who use it as both a branding and direct-response media channel to target messages to callers within the context of a normal-length 411 call. In addition, FREE411.com on the Internet provides consumers with an easy to use Web-based resource for telephone number lookups. For more information, visit: http://www.free411.com.
3L Media offers business systems and consulting services to actors in the yellow pages sector with our own MBS (Media Business Systems). Present customers are to be found in Scandinavia, Europe and the Baltic states. 3L Media with experience from the mid eighties has provided customers with services making their businesses more efficient in booth the sales and production processes regarding media in printed as well as electronic form.
Acxiom Corporation (Nasdaq:ACXM) integrates data, services and technology to create and deliver Customer and Information management solutions for many of the largest, most respected companies in the world. The core components of Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, with locations throughout the United States, and in the United Kingdom, France, Australia and Japan. For more information, visit www.acxiom.com.
AgendiZe provides a suite of innovative social networking tools for online publishers that improve conversion and user experience, creating more value for advertisers. With AgendiZe Click to Call, Save for Later, and Share with Others, consumers can call advertisers directly, or they can store or share web content to over a dozen different devices and technologies, including: instant messaging, email, mobile phones, address books, word/PDF and online social bookmarkings. Founded in 2002, AgendiZe currently has deployed more than 26 million communication buttons worldwide. Key customers include YellowPages Group (Canada), KellySearch (USA, UK), Infoserve (UK), 118218 LeNuméro (France), Svaret (Sweden) and QDQ Media (Spain). The company has offices in the U.S. and Europe and is a member of the Yellow Pages Association (YPA), Association of Directory Publishers (ADP), Newspaper Association of America (NAA) and EADP.
Amdocs combines innovative software products and services with deep business knowledge to deliver true integrated customer management to the world's leading directory publishers and communications service providers. Our best-in-class products seamlessly link all business processes – content management, marketing, sales, production, billing, customer service, and analytics – resulting in stronger, more profitable customer relationships. Our expertise in managed services results in cost savings and process efficiencies. Amdocs enables its customers to implement their business strategy with rapid return on investment, lower total cost of ownership and improved operational efficiencies. Amdocs deep knowledge of the industry provides publishers with a unique business perspective resulting in best-in-class solutions.
Call Genie is a developer of voice technology applications, specializing in building comprehensive interactive speech recognition solutions for the directory services industry. Call Genie offers customized, location-based, enhanced voice directory solutions that allow consumers to locate, obtain information and connect with business and service providers. Call Genie takes leading technologies from both the Internet and telephony worlds and integrates them to deliver a unique voice-web solution. Call Genie partners with the print and digital directory services business. Call Genie has harnessed not only the technologies, but the broad based business strategies and plans to create a new service offering that leverages existing directory services assets. Call Genie is in the business of revitalizing and bringing a new perspective to the directory services industry by creating new profitable lines of business.
Earthcomber is a personal navigator and favorite things finder for mobile devices. The application uses the consumer’s location and preferences to continuously search and serve up interesting places nearby. The company recently introduced Spot Guides™, location-based guides from third-party publishers that plug in to the Earthcomber platform. In addition, the Earthcomber platform now supports “mobile brand locators” – geo-aware digital guides that blend rich brand content with store-locator technology. These guides will help national brands build an intimate and opt-in relationship with loyal consumers, and show consumers the path to the door.
eStara enables local media to prove ROI to advertisers from any online or offline medium, including search engines, online directories, yellow pages, classifieds, print or outdoor ads. eStara's goal is to provide flexible Click to Call and Call Tracking and monitoring service that fits into any business model -- whether you charge advertisers on a pay per call basis, or offer the solution as a value-added service. To learn more, visit eStara.com.
Ingenio, Inc. (www.ingenio.com) provides a range of innovative products and services to the Search and Directories industries designed to attract, retain and better monetize advertisers. The company’s flagship product, the Pay Per Call™ Advertising Platform targets local and non web-oriented businesses with a performance-based, online advertising system that addresses the unique needs and business practices of this huge market segment. Unlike traditional pre-pay and click-based advertising options, Pay Per Call™ allows merchants to drive targeted phone leads - rather than clicks - to their businesses for easy and efficient customer acquisition. Publishers enjoy a turnkey solution with an advanced set of features and functionality designed to attract SME and national advertisers. Founded in 1999 and backed by blue chip investors, Ingenio is a profitable and privately held San Francisco-based company. Key client relationships include AOL Yellow Pages, SBC SmartPages.com, FindWhat.com, and Microsoft.
Innovectra is the only full service local search media company, and the first to deliver an integrated electronic Yellow-and-White pages directory platform. Innovectra provides a complete suite of interactive online media products and services that “profitize” local search, including ActivDirectory, a technology-driven platform that quickly converts print products into a high-quality local search format and ActivSearch, an innovative local search technology platform providing: content-based mining, extraction and classification; complete local search with single-box “find”; print ad presentation and robust, multiple language naturalization. ActivChoice empowers users with simple, selectable Look and Feel and Search Engine Listing viewing options. Innovectra Media Development Services provides guaranteed circulation development, usage marketing and advertising sales. Innovectra is an indispensable partner to major publishers in North America, Europe and other regions. For more information visit www.innovectra.com
IT2media is your reliable partner for designing, implementing and operating innovative IT solutions. As the market leader in IT solutions for directory providers in Germany we offer our customers an IT infrastructure that is perfectly matched to their business in addition to decades of experience and competence. In this connection, we base our solutions on leading edge technology as well as standards like SAP™, Microsoft™ and Adobe™ and develop on this basis specific IT solutions for tomorrow's business.
Founded by a team of seasoned telecom professionals, entrepreneurs, and technologists, Jambo (www.jambo.com) has developed a solution to accommodate local business exposure on the Internet. Its proprietary solution enables local merchants without a web presence to maximize their ROI for advertising dollars spent on the Internet.
Local Matters, Inc. is a specialized technology and media services company. We transform local advertising and Directory Assistance services into a vast, multi-channel information exchange. We do this by enabling media publishers and Directory Assistance providers to convert extensive local business information into digital media accessible across channels. In addition, we offer our set of customer-focused organization, planning, refining and comparing functionality. This functionality complements the large online search engines by providing a bridge between the information-gathering and decision-making stages of the consumer experience. The end result is a highly effective conduit for consumers to get the right information on local businesses wherever and however they need it.
Local.com is a next generation local-search engine owned and operated by Interchange Corporation (NASDAQ: INCX). Local.com enables consumers to find local businesses, products, and services quickly and easily. Powered by the company's proprietary Keyword DNA™ and local-web indexing technologies, Local.com is the web’s fastest growing local-search engine. Local.com monetizes search traffic with local and national sponsored listings from the company's current Advertiser Network of over 20 partners including Yahoo, CitySearch, and Verizon SuperPages. Local.com secures advertisers through channel partners including regional newspaper publishers, Internet Yellow Pages, paid search engines, geo-oriented domains, search engine marketers and vertical publishers. Local.com offers multiple, flexible opportunities for partners. Web site owners may partner with Local.com to add local sponsors to their sites; add advanced local search to their sites; and increase the reach of their local advertisers through targeted placement on Local.com.
LOCALEZE is the premier repository of rich Local Merchant Content. Starting with accurate and complete business information we add enhancements like, brands, services, hours, payment methods, specialties and advertising characteristics. Our Enhanced Content comes from a variety of sources including, YellowPages, Internet and Direct Data Feeds. We put this valued content to work by offering interactive analytical tools, business profile development tools, highly targeted lead generation and content distribution that allows merchants to effectively attract consumers.
Marchex is focused on search engine and contextual marketing, local search, and direct navigation. Marchex's platform of integrated performance-based advertising and search marketing services enables merchants to efficiently market and sell their products and services across multiple online distribution channels, including search engines, product shopping engines, directories and selected Web properties.
MatchCraft delivers cutting edge Search Engine Marketing (SEM) tools which maximizes Return on Investment (ROI). MatchCraft is a Search Engine Marketing Engineering company with solutions customized for Online directories, Internet Yellow Pages & Multi-Location Advertisers. Founded in 1998, MatchCraft, has successfully maximized ROI for its SEM clients by managing the campaign set up to post-click performance on leading search engines including Google, Overture, Yahoo, MSN, AltaVista, AOL and Ask Jeeves.
StandardCall, a division of Who's Calling, is the call measurement solution that provides traditional and interactive publishers with proof of performance information that demonstrate the value of their advertising. StandardCall provides ad tracking services to Local and National Advertisers, CMR’s, Advertising agencies, Yellow Page publishers and Media. With local online search becoming more important to the Yellow Page industry, Who’s Calling now provides multiple online solutions to fit your business model.
TrueLocal is a leader in the compilation of local databases. TrueLocal also offers advanced data mining solutions for competitive intelligence and online market analytics. TrueLocal’s primary offerings include the National URL Database (NUD) which is the largest collection of web URLs mapped to physical businesses, BrandDat and FranDat the only authoritative brand and franchise databases known for their depth, accuracy and rich attributes.
Visit www.TrueLocal.com to learn why TrueLocal’s data products and services and white label search results provide customers with strong local data and unmatched business intelligence.
Tyloon.com is the first and only 'single pipeline' multilingual local search engine / yellow pages that U.S. NATIONWIDE business contact information can be searched in English, Spanish, and Chinese. It is so easy for companies to advertise and reach out to minority niche markets as well as the mainstream market by simply adding company descriptions in multiple languages.
Verizon Information Services is the world's leading print and online directory publisher and a content provider for communications products and services. The largest directory publisher in the world, Verizon has annual revenues of more than $4.1 billion and publishes nearly 1,200 U.S. Verizon SuperPages directories and 400 international directories with a total circulation of approximately 142 million copies worldwide.
WebVisible's local advertising products & services, sold by the local ad sales professionals of yellow pages, newspapers and online marketers, bring visibility to millions of local business websites that would otherwise be lost in a vast Internet landscape. In 2005, our WebVisibleTM service evolved to exclusively serve a growing list of customers and partnerships, including Dex Media, BellSouth Advertising & Publishing Co., Verizon Information Services, Canadian Yellow Pages Group, Knight Ridder, Interland, The Berry Company and others, coupled with strong industry partnerships with Google and Overture. Our team of industry professionals has 150+ years of collective experience in serving the advertising needs of small and medium local businesses in the United States, Canada and abroad.
“Need something”? For over 125 years, consumers have trusted the Yellow Pages to deliver comprehensive information on local businesses. And now, when they “need something” online – consumers turn to YELLOWPAGES.COM, the most intuitive name for local search online. YELLOWPAGES.COM LLC is a joint venture operation of AT&T Yellow Pages and BellSouth Advertising and Publishing Corp. In late 2005, the YELLOWPAGES.COM site launched, integrating three leading Internet Yellow Pages (SMARTpages.com, RealPages.com and YELLOWPAGES.COM) into a single site, single URL. The site now provides more content for consumers and more value for advertisers. The YELLOWPAGES.COM Network offers advertisers exposure to more than 80 million monthly consumer business searches and continues to expand! Attracting the ready-to-buy consumer, YELLOWPAGES.COM offers a comprehensive suite of advertising solutions for local businesses – from web sites to business listing advertising to search engine solutions and more.
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