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DMS ’09 PREVIEW WEBINAR: What Keeps Yellow Pages Industry Leaders Up at Night… and What Gets Them Out of Bed in the Morning?
 
To view the on-demand Webinar and download the slides for this event,
click here now.

 
ABOUT DMS '09
Directional Media Strategies 2009: The Multiplatform Opportunity (DMS ’09) is The Kelsey Group’s 30th conference dedicated to the future of Yellow Pages and directional media. In 2009, The Kelsey Group is teaming up with the Yellow Pages Association (YPA) to bring DMS ’09 to the widest and most diverse audience of senior executives from across the global Yellow Pages industry.
 
WHO ATTENDS
Global audience of C-level executives, SVPs/EVPs/VPs, Directors

Executives responsible for corporate management, marketing, product development, business development, sales

Directory publishers—print and online, incumbents, independents, verticals

CMRs

Directory industry suppliers

Trade associations

Sector-focused investors and financial analysts

Local search companies

  CONNECT



Directional Media Strategies 2009


Directional Media Strategies 2009 (DMS ’09) is The Kelsey Group’s 30th Yellow Pages and directories conference. In 2009, The Kelsey Group is teaming up with the Yellow Pages Association (YPA) to bring DMS ’09 to the widest and most diverse audience of senior executives from across the global directional media industry.

DMS ’09 is the only event combining the objective perspective of the leading provider of research and analysis of the global Yellow Pages industry with the reach and influence of the largest trade organization representing the interests of print and digital media.

Why everyone with an interest in print or online Yellow Pages or local search needs to be at this event.

The Kelsey Group’s experts on bringing buyers and sellers together, led by Charles Laughlin, senior vice president and program director, The Kelsey Report®, will once again create the most important conference dedicated to the future of the industry. DMS ’09 will reflect the challenges and opportunities presented by the changing local media landscape. Sessions will cover the priorities of today’s traditional and online publishers, which must balance the need to focus on the basics—selling and publishing the best directory products they can in the current economy, while finding ways to achieve sustainable, long-term growth and strategic advantage in a multiplatform marketplace.

Featured Speakers

Christopher Cummings
CEO
Marquette Group
David Krantz
David Krantz
President & CEO
AT&T Interactive

Donat Rétif
CEO
Truvo


David C. Swanson
Chairman & CEO
R.H. Donnelley

 


Register online, by phone at (609) 921-7200 x10, or via e-mail: pkelsey@kelseygroup.com.

 

 

 

 

 

 

 

 

 

 

 

 
 

The Kelsey Group, Inc., 600 Executive Drive, Princeton, NJ 08540-1528
Tel: 703-227-9696 Fax: 703-803-3299 E-Mail: tkg@kelseygroup.com
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