Promotional Resources and Guidelines for Directional Media Strategies 2009

client login

Username


	Remember Me
	Forgot Password

Password

Become a Sponsor
Speaking Opportunities
Companies Attending
Conference Pricing
Promotional Resources
Press Registration

Hyatt Regency Grand Cypress

Learn what sets Kelsey Group
conferences apart

Play (3:02)

DMS ’09 PREVIEW WEBINAR: What Keeps Yellow Pages Industry Leaders Up at Night… and What Gets Them Out of Bed in the Morning?

To view the on-demand Webinar and download the slides for this event, click here now.

ABOUT DMS '09
Directional Media Strategies 2009: The Multiplatform Opportunity (DMS ’09) is The Kelsey Group’s 30th conference dedicated to the future of Yellow Pages and directional media. In 2009, The Kelsey Group is teaming up with the Yellow Pages Association (YPA) to bring DMS ’09 to the widest and most diverse audience of senior executives from across the global Yellow Pages industry.

WHO ATTENDS
Global audience of C-level executives, SVPs/EVPs/VPs, Directors

Executives responsible for corporate management, marketing, product development, business development, sales

Directory publishers—print and online, incumbents, independents, verticals

CMRs

Directory industry suppliers

Trade associations

Sector-focused investors and financial analysts

Local search companies

CONNECT

Promotional Resources and Guidelines

Following are promotional resources and guidelines to assist you in making the most of your participation at DMS ’09: The Multiplatform Opportunity.

Conference Promotion Resources

Speaker Press Release Template

An approved template press release is available for conference speakers who wish to promote their participation at DMS ‘09. Click here or e-mail Eileen Pacheco to request the template, which you may customize with speaker and company details.

Event Calendar Listings

The Kelsey Group encourages you to add DMS ’09 to the events/speaking engagements page of your company Web site. Following are details for an event calendar listing:

Directional Media Strategies 2009 (DMS ’09)
The Multiplatform Opportunity
Sept. 22-24, 2009
Orlando, Florida
http://www.kelseygroup.com/DMS2009

Conference Logos

Conference logos are available for posting on your company web site or for use in electronic communications.

http://www.kelseygroup.com/DMS2009/images/dms09_logo175.jpg

http://www.kelseygroup.com/images/tkglogo_125x57.gif

http://www.kelseygroup.com/images/logos/yp_assoc150.gif

Approved Conference Name References

Please use one of the following when referencing the DMS ’09 conference.

Directional Media Strategies 2009
DMS ’09: The Multiplatform Opportunity
The Kelsey Group’s Directional Media Strategies 2009 Conference
The Kelsey Group's DMS ’09 Conference

Approved Conference Boilerplate

Please use the following boilerplate description of DMS ’09 in press releases where the conference is a material element.

About DMS ’09
Directional Media Strategies 2009 (DMS ’09: The Multiplatform Opportunity) is The Kelsey Group’s 30th Yellow Pages and directories conference dedicated to the future of the Yellow Pages industry. In 2009, The Kelsey Group is teaming up with the Yellow Pages Association (YPA) to bring DMS ’09 to the widest and most diverse audience of senior executives from across the global directional media industry. DMS ’09 will reflect the challenges and opportunities presented by the changing local media landscape. Sessions will cover the priorities of today’s traditional and online publishers, which must balance the need to focus on the basics—selling and publishing the best directory products they can in the current economy, while finding ways to achieve sustainable, long-term growth and strategic advantage in a multiplatform marketplace. For more information regarding DMS ’09, visit www.kelseygroup.com/DMS2009.

Press Kits

The Kelsey Group allows up to 20 press kits from each exhibitor and speaker to be placed in the press room. We also suggest that exhibitors keep additional press kits on hand in their booths.

Press Room

A Press Room will be available for reporters covering the conference, and will be equipped with high-speed Internet access. Exhibitors and participating companies will have access to the press room for the purposes of dropping off press kits and conducting press interviews.

All of the promotional resources described above are available upon request. For more information, contact:

Eileen Pacheco
(781) 556-1026
eileen@tango-group.com

Register online, by phone at (609) 921-7200 x10, or via e-mail: pkelsey@kelseygroup.com.