Get your company in front of broadcasting and digital media decision makers.

Sponsorship of Digital Strategies for Broadcasting provides a tremendous opportunity to raise your organization’s visibility among executive-level decision makers in the broadcasting industry. Below are detailed descriptions of our corporate, association and media sponsors. For more information about sponsoring, please contact Nanci Karas, Exec. Director of Conference Sales & Management, at 732-317-1819 or by email.

 

CORPORATE SPONSORS

 

CobbCorp was formed in May 2001 by Brian Cobb following his successful career with Media Venture Partners where he had consistently been the country’s top producer in television transactions. Mr. Cobb has been involved in the brokerage of more television stations than any other individual broker in the industry. CobbCorp’s experienced professionals are experts in the full spectrum of corporate finance, including but not limited to:

1. Buy-side M&A
2. Sell-side M&A
3. Divestiture advisory
4. Restructuring
5. Locating Capital
   

This full-service approach differentiates CobbCorp from the competitors and offers the client a process for generating successful transactions.

Local.com (NASDAQ: LOCM) owns and operates a leading local search site and private label network in the United States. The company uses patented technologies to provide over 20 million consumers each month with the most relevant search results for local businesses, products and services on Local.com and over 700 regional media sites. Businesses can target ready-to-purchase consumers using a variety of advertising products. To advertise, or for more information visit: www.local.com or http://corporate.local.com.

Localeze is the premier repository of rich Local Merchant Content. Starting with accurate and complete business information we add enhancements like, brands, services, hours, payment methods, specialties and advertising characteristics. Our Enhanced Content comes from a variety of sources including, YellowPages, Internet and Direct Data Feeds. We put this valued content to work by offering interactive analytical tools, business profile development tools, highly targeted lead generation and content distribution that allows merchants to effectively attract consumers.

Hostopia and MerchEngines are wholly owned divisions of Deluxe Corporation (NYSE: DLX). Hostopia is a leading provider of web services that enable small and medium sized businesses to establish and maintain an Internet presence. Hostopia’s customers purchase their web services and Search Engine Marketing (SEM) services (via MerchEngines) on a wholesale basis and resell these services, under their own brands, to small and medium sized businesses. The company provides customers such as Telcos, Directories, and Local Media companies with the technology, infrastructure, and support to enable them to offer web services. This model saves customers the research, development, capital and operating costs typically associated with the design, development, and delivery of web services.

Marchex provides call- and click-based performance marketing products. Marchex’s products support tens of thousands of advertisers, ranging from local businesses to the Fortune 500.

Marchex uses its performance marketing products, sales, account management and customer service groups to source and support large direct advertisers, such as Allstate, American Express, Bank of America, Public Storage, and Roto-Rooter; and agencies, such as Neo@Ogilvy, Razorfish and WPP. Marchex also supports more than 100 resellers who use its products on a private-label basis to sell performance marketing products to their end customers, such as: AT&T, Cobalt Group, Local Insight Media (LIM), Yellowbook, and Yellow Pages Group (YPG).

Offer Foundry is an easy-to-use web service that makes it simple for businesses to create attractive and effective discounted pre-paid offers, coupons, and other promotions, and send them to customers through email, social networking, mobile phones and online advertisements. Offer Foundry handles all the details of creation, distribution, ecommerce and redemption. Offer Foundry is operated by Ludic Labs, which was founded in 2006 by a group of Silicon Valley veterans who have worked at companies such as Apple, Silicon Graphics, Inktomi, Sybase, and Endeca building products and services for companies such as AOL, Yahoo!, Nike, and many more. Ludic Labs is a privately held company. Our investors include private individuals and the venture capital firms of Accel Partners and KPG Ventures.

Shooger is the deal-finder’s dream:

•	80,000+ coupons, discounts, deals, specials, special offers, incentives and all other forms of savings
•	25,000 merchants
•	Location-based offers, sortable by category, proximity and based on free-form search
•	Local and online coupons, searchable separately
•	Ability to clip coupons and follow merchants for easy access to the most popular and valuable offers
•	Integrated driving directions, click-to call and supporting merchant details

Receive and access offers anytime, anywhere -- Shooger sweetens every purchase. Shooger’s Deal Alert even notifies you when your favorite merchants have created new coupons, discounts, and deals.

Get Shooger today. It’s free, easy to use and full of deals awaiting redemption: shooger.com/app. Don’t have an iPhone? Text “Kelsey” to 79338 (SWEET) to get exclusive conference deals.

ASSOCIATION PARTNERS

The Association of Directory Publishers (ADP) is the international trade association founded in 1898 to promote the establishment and maintenance of the highest standard of quality and service in directory publishing. It provides to its members industry-relevant communications, content-rich meetings and conventions, research, legal and legislative support, and various other programs and services. ADP membership today includes more than 135 directory publishers, and some 90 other associates who supply goods and services to those publishers. ADP members are recognized by consumers and advertisers alike for their innovative products, emphasis on customer service and competitive pricing. Their presence and expanding prominence in the marketplace guarantees both consumers and advertisers access to user-friendly, value-added products that are shaping the medium.

The Great Outdoor Network is a trade and commerce organization with its sole purpose to promote and propel the use of Outdoor Advertising. Our membership roles reach the 4 corners of the globe, with thousands of visitors daily to our platform. The Great Outdoor Network Inc. is the parent company for Great Outdoor Network.com, GON Agency and GON Financial Services (GFS). The company was founded in May of 2003 and is a privately held corporation. Our efforts are to continually improve our service to this industry and to the people who are employed by this great industry vertical.
 

The The International Classified Media Association (ICMA) is the global leading community of leading players in the Classified Media Industry. ICMA’s community has recognized the need to act together to build the capabilities and support its members to respond effectively to the many challenges facing our Industry. We are dedicated to promoting excellence, co-operation, networking, market leadership, innovation and information-exchange at every level amongst our international membership. ICMA counts more than 48 members from 29 countries. Our publishers encompass high-quality classified ad publications and websites worldwide. Check us out at www.icmaonline.org.

From broadcasting to broader-casting®, the NAB Show™ has evolved over the last eight decades to continually lead this ever-changing industry. And while the solutions at your fingertips have changed to keep pace with consumer habits and technologies, your aspirations to produce and deliver memorable content have remained constant. From conception through distribution, the NAB Show proudly serves as the incubator for excellence – helping to breathe life into content everywhere.

The New York State Broadcasters Association (NYSBA) is the only statewide organization whose primary purpose and function is to promote and protect the interests and rights of the broadcast industry in New York State. Contacts: Joseph A. Reilly, President, joereilly@nysbroadcasters.org and Richard Novik, Senior VP, dnovik@nysbroadcasters.org.  

The Radio Advertising Bureau serves more than 6,000 member Radio stations in the U.S. and over 1,000 member networks, representative firms, broadcast vendors, and international organizations. RAB leads and participates in educational, research, sales, and advocacy programs that promote and advance Radio as a primary advertising medium. Learn more at www.rab.com.

The Television Bureau of Advertising is the not-for-profit trade association of America's broadcast television industry. Its members include television broadcast groups, advertising sales reps, syndicators, international broadcasters, associate members and over 600 individual television stations. TVB promotes the benefits of local broadcast television platforms to the advertising community and in doing so works to develop advertising dollars for U.S. Spot Television. TVB provides a diverse variety of tools and resources, including this website, to support its Members and to help advertisers make the best use of local television.

The Yellow Pages Association (YPA) is the association of publishers, marketers and suppliers responsible for producing Yellow Pages directories in more than 20 countries. Originally founded in 1975 as the National Yellow Pages Service Association (NYPSA), the Yellow Pages Association is instrumental in leading, serving, growing and advocating on behalf of a print and electronic media industry valued at more than $26 billion worldwide ($14 billion U.S.).

Association members include Yellow Pages publishers, who produce leading-edge electronic products and deliver Yellow Pages directories to 100 percent of U.S. homes with telephones -- and who account for more than 90 percent of the Yellow Pages revenue generated in the U.S. and Canada.

Members also include the industry's international, national and local sales force, certified marketing representatives (CMRs) and associate members, including Yellow Pages advertisers, vendors and suppliers.

 

 

MEDIA PARTNERS

Inside Radio remains the most read* and most recognized news source in the radio industry. Chosen by more corporate leaders, station managers, ad agencies, Wall Street and financial experts than any other radio publication, Inside Radio is the only true news organization serving radio. No opinion, no editorial. Just the news that impacts the industry on a daily basis. (*57% read Inside Radio every day. See the survey at www.insideradio.com)

NetNewsCheck.com covers the Local Online Media industry with continuously updated business news and commentary. Combining original content with links from scores of sources, NetNewsCheck.com provides a broad perspective on all the players in this rapidly-changing industry: From national portals and pureplays, to the traditional newspaper, TV and directory publishers, along with independent startups and emerging new networks.

NetNewsCheck.com is a daily must-read for anyone keeping their finger on the pulse on changes that affect local media strategy, revenue, content and development.

Radio-Info.com was founded in 1999 as a radio discussion forum by Doug Fleming and has become “Radio’s Online Community.” Radio-Info provides both radio professionals and fans a valued source for news, expert commentary and the lively industry gossip that radio thrives on. Most recently, Radio-Info.com has launched a new, updated look with unique and helpful tools not offered by any other broadcast industry trade website, along with additional content and sections to better serve the user. All of our features make Radio-Info.com the ultimate radio resource.