Marketplaces is the BIA/Kelsey conference that focuses on the fast growing opportunities in local verticals. Since we introduced Marketplaces in 2007, new social and mobile applications and functionality have dramatically changed the end game in the space. It isn’t (only) about classifieds and coupons anymore. Indeed, in some ways,  Facebook, user reviews, video clips, blogs, dynamic offers, iPhone apps, pay-for-performance and leads management software are as important as traditional advertising.
 

As we develop Volume III of Marketplaces, the sea changes in the industry have made the conference more important than ever. It is, in fact, the only conference that specifically focuses on innovation and new revenues for vertical media. 
 

Meet the Execs Who Are Driving the Vertical Opportunity

At Marketplaces 2010, attendees will hear from and have the opportunity to connect with the most innovative executives in the space — those who are successfully using vertical approaches in search and content to drive audiences and value. Top executives from more than 50 companies will be represented on the agenda, such as Adify, AOL, Clickable, eBay, Examiner.com, Groupon, NCI, Oodle, OpenTable, Redbeacon and ServiceMagic.
 

Follow the Big Money

More than half a billion dollars have poured into the vertical opportunity. At this conference, you’ll learn why. Attendees will hear from and meet all the important players in Marketplaces — the portals, search companies, verticals, promotion and coupon companies, Yellow Pages, newspapers, city guides, hyperlocal, the money people and more.
 

The Unique Advantages of Attending a BIA/Kelsey Event

Marketplaces 2010 is organized by BIA/Kelsey, the leading producer of local online media and marketing events for senior industry executives. It will deliver compelling content, the latest BIA/Kelsey research and superior networking opportunities. Don’t miss the opportunity to connect with your clients, prospects, potential partners and the BIA/Kelsey analyst team — no other event offers the same degree of access to the industry insiders who can have an impact on your business.
 

If you have a vested interest in making money in or from online verticals, you need to be at Marketplaces 2010.