Get your company in front of
vertical and interactive local media decision makers.
Sponsorship of Marketplaces 2010
provides a tremendous opportunity to raise your organization’s
visibility among executive-level decision makers in
vertical media and local online advertising industry. Below
are detailed descriptions of our corporate, association and media
sponsors for Marketplaces 2010. For more information about
sponsoring, please contact Nanci Karas,
Exec. Director of Conference
Sales & Management, at
732-317-1819 or by email.
CORPORATE SPONSORS
Acxiom Corporation (Nasdaq:ACXM) integrates data, services and technology to create and deliver Customer and Information management solutions for many of the largest, most respected companies in the world. The core components of Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, with locations throughout the United States, and in the United Kingdom, France, Australia and Japan. For more information, visit www.acxiom.com.
AgendiZe
is the leading all-in-one engagement platform that powers more than 30 of the world's leading local publishers. AgendiZe solutions and consulting services help publishers of any size generate up to 136% more calls for advertisers, while increasing the opportunities to be remembered and recommended by up to 20x.
AgendiZe Performance Based Solutions offers the first turnkey consulting service to help evaluate, implement and maintain pay-for-performance strategies, from initial analysis and pricing, to technology implementation, team management and sales training.
AgendiZe Engagement Platform includes more than 100 engagement and tracking tools such as: Online Scheduling, Call Tracking, Click-to-Call, Receive a Reminder, Save for Later, Share with Others, Testimonials, and Comment & Rate. AgendiZe's latest innovation, Online Scheduling, is the first solution designed specifically to help publishers offer self-serve online booking to advertisers, enabling customers to quickly book appointments online and set up reminders.
AgendiZe Lead Optimizer Pack offers publishers a whole new way to extend their brand, acquire new clients and engage web designers and marketers. The AgendiZe Lead Optimizer Pack enables any publisher to "own the last mile" by deploying fully branded engagement services directly on client websites to provide them with powerful tools to generate more leads and better ROI.
Amdocs is the market leader in software, services and expertise for the advertising, media and telecommunication market. Amdocs advertising solutions enable the introduction of innovative advertising products to the market and the effective management of multimedia advertising across print, digital web, mobile and iTV channels. Amdocs software is complemented by a wide range of services, business consulting and best practices built upon nearly 30 years of serving the advertising market. As the industry leader in managed services, Amdocs enables its customers to dramatically reduce operational costs while maintaining high quality of service.
Analog
Analytics Analog Analytics is the market leader in
highly-interactive digital coupons for local online publishers
and advertisers. Our technology platform is utilized by more than
850 publishers and 20,000 advertisers nationwide. Publishers increase
their online and off-line revenue by 10% to 30% in 45 days with
CTR's between 2% and 10%. Our software platform is the only scalable,
interactive coupon solution with print, email, mobile TXT messaging
and click-to-call coupon redemption—integrated with social
networking, robust analytics and self-serve coupon management.
For more information, visit www.analoganalytics.com.
A trusted, global specialist in e-commerce,
ATG (Art Technology Group, Inc., NASDAQ: ARTG)
has spent the last decade focused on helping the world's premier brands maximize the success of their online businesses. The ATG Commerce application suite is the top-rated platform by industry analysts for powering highly personalized, efficient and effective e-commerce sites. The company's platform-neutral e-commerce optimization services can be easily added to any Web site to increase conversions and reduce abandonment. These services include ATG Recommendations and eStara Connections. The company is headquartered in Cambridge, Massachusetts, with additional locations throughout North America and Europe. For more information, please visit
http://www.atg.com.
AT&T Interactive, a wholly owned subsidiary of AT&T, enables advertisers to generate leads by reaching consumers across multiple forms of media. The company develops and manages advertising solutions across the flagship web property YELLOWPAGES.COM, AT&T U-verse, and AT&T’s online and mobile local search.
InSequent is the maker of Biz411 – a SaaS mobile marketing platform for local business that powers customer acquisition and retention. A merchant registers for a free mobile keyword that they apply to all of their marketing to make it mobile-friendly and interactive. With one text, a consumer instantly receives detailed information and deals from that merchant. Unlike search, where consumers sift through results to find what they need, this is place-specific. The merchant receives instant mobile website and presence - free. Once registered, they access other free services like analytics, networking with industry piers, and premium services like outbound promotional campaigns. InSequent also promotes its merchants across SMS, mobile web, mobile apps and the traditional web. An open platform, InSequent seeks Private Label distribution partners.
Local.com (NASDAQ:
LOCM) owns and operates a leading local search site and private label
network in the United States. The company uses patented technologies
to provide over 20 million consumers each month with the most relevant
search results for local businesses, products and services on Local.com
and over 700 regional media sites. Businesses can target ready-to-purchase
consumers using a variety of advertising products. To advertise, or for
more information visit:
www.local.com or
http://corporate.local.com.
LocalAdXchange,
formerly V-Enable, is the largest mobile local advertising network. Our
publisher friendly API/SDK provides relevant search and advertising results
for local-centric mobile applications as well as desktop properties and
navigation services. Since conception, LocalAdXchange has served more
than 225,000,000 mobile local searches and 600,000,000 relevant ad impressions
yielding an average eCPM of $40 from our network of more than 1 million
regional and national advertisers.
With the advent of LocalAdXchange developers, publishers, and advertisers for
the first time are now able to maximize their revenues by tapping into
the only 100% yield optimized local ad exchange as evidenced by the following
participating partners and brands: 4INFO, 15miles, Alltel, AT&T Interactive,
Blinding Rain, buzzd, Center’d,
CitySearch, craigsphone, Handmark, Jingle Networks, LSN Mobile, Marchex,
Medio Systems, MetroPCS, Mobileposse, Multiplied Media, ReachLocal, ServiceMagic,
SuperMedia, WhitePages, Yext, and more.
In 2005, Aptas, ISx
and YP Solutions merged their strong legacies of technology innovation
and experience in the Internet Yellow Pages, directory assistance and
mobile vertical markets to form
Local Matters, Inc. The new entity offers
user-centered content enhancements and search functionality that help
connect and build relationships between consumers and locally targeted
advertisers.
Local Matters brings
together some of the most experienced and knowledgeable people in the
industry. Our team brings deep experience with leading companies in Internet
search, Yellow Pages, DA, Mobile, Map Publishing, Interactive Agencies and
Media Businesses. This knowledge leads to our focus on practical and
scalable solutions explicitly designed for business impact. Local Matters'
user-centered content methods transform existing data into highly relevant
and organized content, enabling the rapid and scalable deployment of local
search solutions.
Localeze is
the premier repository of rich Local Merchant Content. Starting with accurate
and complete business information we add enhancements like, brands, services,
hours, payment methods, specialties and advertising characteristics. Our
Enhanced Content comes from a variety of sources including, YellowPages,
Internet and Direct Data Feeds. We put this valued content to work by offering
interactive analytical tools, business profile development tools, highly
targeted lead generation and content distribution that allows merchants
to effectively attract consumers.
Marchex provides call- and click-based performance marketing products. Marchex’s products support tens of thousands of advertisers, ranging from local businesses to the Fortune 500.
Marchex uses its performance marketing products, sales,
account management and customer service groups to source and support
large direct advertisers, such as Allstate, American Express, Bank of
America, Public Storage, and Roto-Rooter; and agencies, such as Neo@Ogilvy,
Razorfish and WPP. Marchex also supports more than 100 resellers who
use its products on a private-label basis to sell performance marketing
products to their end customers, such as: AT&T, Cobalt Group, Local Insight Media (LIM), Yellowbook, and Yellow Pages Group (YPG).
MatchCraft is a leading SEM technology company specializing in enabling local media companies to successfully offer online advertising products to small businesses. MatchCraft works collaboratively with clients to define online ad products and go-to-market strategies, train sales teams how to “make the right sale”, and quickly implement technical and operational solutions that deliver these products successfully.
If your objective is to grow your online revenue, seamlessly
integrate automated systems that improve your margins, and delight your
customers with high-performing products that ensure high renewal rates
and create long-term value, then contact us today.
MojoPages.com
is a local search directory that enables consumers to quickly and easily find the BEST local businesses. Its merchant listings contain aggregated reviews from across the Internet as well as MojoPages’ own interactive community. These reviews along with the reviewers’ credibility are analyzed to calculate a Mojo score for each business. The Mojo score is then used to rank each business, ensuring the best rise to the top of search results, therein providing consumers with the quickest, most straightforward method of identifying which business ranks highest.
Since 2009, MojoPages has private-labeled its solution for media websites; it has approximately 1400 websites under contract to date.
Moon Valley Software, Inc.
- San Luis Obispo, California founded in 1988 provides fast, accurate, and
comprehensive data enhancement services to online publishers of business
directories.
Featured at Kelsey Marketplaces 2010 is MyRepMan, the
leading reputation management platform. Moon Valley partnered with many
companies with a shared interest in data integrity and ones web presence.
The product profiles a businesses web presence where one can track conversations
about them on social networking sites like Yelp, Facebook, and Twitter.
It’s easy to check for listings and reviews from hundreds of regional directories nationwide, like PhiladelphiaRestaurants.com and NYCGo.com. One can also view, update, and correct data provided by Internet Yellow Pages (IYPs) like WhitePages.com and SuperPages.com. All reports may be downloaded, emailed or viewed interactively prioritized by relevance and traffic.
NimbleCommerce is a group-buying platform for local search/service providers, online retailers and major brands. Our software-as-a-service (SaaS) technology makes it easy to add dynamic group deals to your website or network as a white label service. Plus, you can distribute these deals far and wide with our Facebook app, iPhone app, and dynamic ad units.
Shooger is the deal-finder’s dream:
| • |
80,000+ coupons, discounts, deals, specials, special
offers, incentives and all other forms of savings |
| • |
25,000 merchants |
| • |
Location-based offers, sortable by category, proximity and based
on free-form search |
| • |
Local and online coupons, searchable separately |
| • |
Ability to clip coupons and follow merchants for easy access to
the most popular and valuable offers |
| • |
Integrated driving directions, click-to call and supporting merchant
details |
Receive and access offers anytime, anywhere -- Shooger sweetens every purchase. Shooger’s Deal Alert even notifies you when your favorite merchants have created new coupons, discounts, and deals.
Get Shooger today. It’s free, easy to use and full of deals awaiting redemption: shooger.com/app
Don’t have an iPhone?
Text “Kelsey” to 79338 (SWEET) to get exclusive conference deals.
Text Link Ads
is located in New York City and is the premiere targeted traffic and link popularity ad firm. We specialize in placing static html links on high quality, high traffic web properties. Our clients have seen a dramatic increase in targeted traffic, brand exposure, and organic search engine rankings with our service. We currently work with a wide range of clients from Fortune 500 firms to individual website owners.
TurnHere is the number one video production platform for business directories looking to offer custom-produced video to their small business advertisers. Leveraging our 8,000-strong filmmaker network, TurnHere creates professional-quality, engaging video anywhere in the world at a cost that fits small business budgets. Our proprietary video management technology ensures seamless delivery of video content even at the highest volume. And, with our revolutionary new partner programs TurnHere video can be added to your product suite without any cost to you.
UniversalBusinessListing.org (UBL) is a service that helps businesses easily and accurately distribute their listing and enhanced business information across top local search sites. The business submits their information once and UBL distributes to online Yellow Pages, Search Engines, Local Portals, Mobile & GPS Navigation Devices and 411 Directory Assistance services. UBL offers three channel partner programs: wholesale distribution of listing and enhanced business information, private label, or agency affiliates. For more information, please visit us at www.universalbusinesslisting.org
U.S. Local
News Network is building a national network of online-only news and information sites that provide comprehensive coverage of communities and high visibility for local advertisers. Our first site, SDNN.com in San Diego, has grown to 400,000 monthly unique users in less than a year. We launched SWRNN.com for southwest Riverside County in August and OCLNN.com for Orange County last month. We expect to be in five to seven California markets by year end. Our model uses small teams of professional journalists supplemented by freelance contributors and media partners.
PROMOTIONAL SPONSORS
Groupon, launched in November 2008 in Chicago, features a daily deal on the best stuff to do, eat, see, and buy in major cities across the U.S., with plans to be in 80 cities by the end of 2010. Groupon uses collective buying power to offer unbeatable prices and provide a win-win for businesses and consumers. Groupon is a project of The Point (http://www.thepoint.com), an online community launched in 2007 for organizing group action. For more information and to subscribe to Groupon's free daily email, visit
http://www.groupon.com. To learn how to become a featured business on Groupon, visit
http://www.grouponworks.com.
ASSOCIATION PARTNERS
The Association of Directory Publishers (ADP) is the international trade association founded in 1898 to promote the establishment and maintenance of the highest standard of quality and service in directory publishing. It provides to its members industry-relevant communications, content-rich meetings and conventions, research, legal and legislative support, and various other programs and services. ADP membership today includes more than 135 directory publishers, and some 90 other associates who supply goods and services to those publishers. ADP members are recognized by consumers and advertisers alike for their innovative products, emphasis on customer service and competitive pricing. Their presence and expanding prominence in the marketplace guarantees both consumers and advertisers access to user-friendly, value-added products that are shaping the medium.
The
Great Outdoor Network is a trade and commerce organization with its sole purpose to promote and propel the use of Outdoor Advertising. Our membership roles reach the 4 corners of the globe, with thousands of visitors daily to our platform. The Great Outdoor Network Inc. is the parent company for Great Outdoor Network.com, GON Agency and GON Financial Services (GFS). The company was founded in May of 2003 and is a privately held corporation. Our efforts are to continually improve our service to this industry and to the people who are employed by this great industry vertical.
The The International Classified Media Association (ICMA) is the global leading community of leading players in the Classified Media Industry. ICMA’s community has recognized the need to act together to build the capabilities and support its members to respond effectively to the many challenges facing our Industry. We are dedicated to promoting excellence, co-operation, networking, market leadership, innovation and information-exchange at every level amongst our international membership. ICMA counts more than 48 members from 29 countries. Our publishers encompass high-quality classified ad publications and websites worldwide.
Check us out at www.icmaonline.org.
The Mobile Marketing Association (MMA) is the premier global non-profit trade association established to lead the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to market development, establish mobile media guidelines and best practices for sustainable growth, and evangelize the use of the mobile channel. The more than 700 member companies, representing over forty countries around the globe, include all members of the mobile media ecosystem. The Mobile Marketing Association’s global headquarters are located in the United States and it has regional chapters including North America (NA), Europe (EUR), Latin America (LATAM), Middle East & Africa (MEA) and Asia Pacific (APAC) branches. For more information, please visit www.mmaglobal.com.
The National Association of Broadcasters is a trade association that advocates on behalf of more than 8,300 free, local radio and television stations and also broadcast networks before Congress, the Federal Communications Commission and the Courts.
http://www.nab.org
The Yellow Pages Association (YPA) is the association of publishers, marketers and suppliers responsible for producing Yellow Pages directories in more than 20 countries. Originally founded in 1975 as the National Yellow Pages Service Association (NYPSA), the Yellow Pages Association is instrumental in leading, serving, growing and advocating on behalf of a print and electronic media industry valued at more than $26 billion worldwide ($14 billion U.S.).
Association members include Yellow Pages publishers, who produce leading-edge electronic products and deliver Yellow Pages directories to 100 percent of U.S. homes with telephones -- and who account for more than 90 percent of the Yellow Pages revenue generated in the U.S. and Canada.
Members also include the industry's international, national and local sales force, certified marketing representatives (CMRs) and associate members, including Yellow Pages advertisers, vendors and suppliers.
MEDIA SPONSORS
For more than a decade, the Advanced Interactive Media Group has provided consulting and critical analysis on interactive and classified media to publishers, portals and technology companies worldwide, helping clients develop successful revenue strategies around automotive, real estate, recruitment and merchandise advertising. The cornerstone of its advisory service is Classified Intelligence Report, the definitive source for classified-advertising analysis. More at
www.AIMGroup.com.
NetNewsCheck.com covers
the Local Online Media industry with continuously updated business news
and commentary. Combining original content with links from scores of
sources, NetNewsCheck.com provides a broad perspective on all the players
in this rapidly-changing industry: From national portals and pureplays,
to the traditional newspaper, TV and directory publishers, along with
independent startups and emerging new networks.
NetNewsCheck.com is a daily must-read for anyone keeping
their finger on the pulse on changes that affect local media strategy,
revenue, content and development.
Founded in 1993, SanDiego.com is the city's
fastest-growing local website. With more than 300,000 monthly visitors,
SanDiego.com is where locals and visitors go for San Diego news, business,
entertainment, lifestyle, events, and travel. We search, discover, and
connect our readers with everything San Diego. We've put together a great
team of writers, reviewers and insiders who uncover every detail of what's
happening locally, creating a one-stop destination for information -
SanDiego.com. We are dedicated to being the perfect online guide and
community partner today and for years to come.
SignOnSanDiego.com is San Diego’s leading online source for local news, entertainment information and classifieds. Having formed strategic partnerships with Yahoo!, Monster, AutoTrader, Zvents, and Daylife, the all-new SignOn San Diego is San Diego’s home page with more than 31 million page views and 2.6 million unique users in a typical month.
From high-impact online ad units to video,
search, mobile, social media, and business directories, SignOn San Diego
is your complete online service provider. No matter what your interactive
advertising needs, our focused team of industry experts is here to help
you achieve your results.
