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The Importance of Specialized Sales Training for Online Products“Publisher sales channels put Internet Yellow Pages in the strongest position to benefit from SMB and user demand for local online video. At the same time, local video growth will hinge upon IYP execution of sales and video networks’ distributed production and fulfillment.” Matt Booth
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How Can You Give Your Sales Force The Edge in a
The basics of sales don't change... but sales techniques are evolving just as media is going through an evolution. What’s more, new selling opportunities are emerging as the legacy media industry transitions to a multiplatform, multi-channel model. To capitalize on these opportunities your sales force needs the specialized training that can give your organization the edge. Introducing Local Media Sales Training and Certification. TKG invites you to a test drive and preview—Advanced Online Selling Skills—our initial sales training module designed specifically for senior sales executives and sales training decision makers. Learn how Advanced Online Selling Skills can prepare your sales force to effectively and efficiently connect with clients and demonstrate the value of how online products benefit their business and fit within their marketing plans. Sign-up today for the Advanced Online Selling Skills preview—the first step in building a confident and effective sales force, prepared for the challenges and opportunities of the multiplatform world. Who Should Attend. Senior sales executives, sales managers, sales representatives— Anyone within a legacy media sales organization who needs to understand how to advance to the next level through effective selling will benefit from attending Advanced Online Selling Skills. The session is particularly relevant for those responsible for developing the organization’s sales strategy, managing the sales force, or evaluating or recommending training programs that support sales objectives. |
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This seminar is co-located with The Kelsey Group’s