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The Kelsey Report® Advisory

Verizon Cuts to the Chase
Neal Polachek , 5/9/2003

Issue: Verizon Cuts DSL Prices to Stimulate Demand

News: Verizon Communications announced plans to aggressively drop pricing for high-speed Internet access. Verizon intends to shave as much as US$20 off the current monthly rate of US$49.95 in order to boost sales of digital subscriber lines (DSL). This tactic comes at a time when the cable industry has successfully moved ahead in the race for market share of high-speed Internet access.

More than 16 million U.S. homes already have a broadband connection. And the race is really just beginning to determine which technology and service provider will successfully hook into the nearly 80 million homes that have yet to pick a service provider. According to comScore Networks Inc., 28 percent of all home Internet users accessed the Internet over a broadband connection.

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