Issue: New Niche Sites a Reminder of Low
Barriers to Competition
A new Web site
called AllPizza.com is positioning itself as a "Pizza Portal" that will
aggregate orders for pizza retailers and distribute discounts on pizza
and soft drinks and communicate daily specials. The site has rolled out
a 90-day trial in Reno, NV. Its partners include Round Table Pizza, Domino's
Pizza, Little Caesars and Pizza Hut. No mom and pop pizza parlors have
signed on thus far.
The site plans a national
rollout early next year.