How StumpGrinder.Miami Became #1
Learn how Kelsey Group helped a tree service company rise from obscurity to become the most visible stump grinding and tree removal service in Miami-Dade County.
Results at a Glance
More Jobs Booked
"Stump Removal Miami"
Google Rating
5-Star Reviews
The Challenge
StumpGrinder.Miami was a small family-owned tree service struggling to compete with larger, established companies that dominated Google searches.
- Not appearing in any "tree removal near me" searches
- Minimal online presence with only 8 reviews
- Relying on word-of-mouth and expensive lead services
Our Strategy
Service-Specific GBP Optimization
Optimized for all tree services: stump grinding, tree removal, trimming, emergency storm cleanup, and land clearing.
Before/After Photo Strategy
Created a visual portfolio of completed jobs showing dramatic transformations that built trust and showcased quality work.
Neighborhood Targeting
Built location pages for Miami neighborhoods with mature trees: Coral Gables, Coconut Grove, Pinecrest, and Key Biscayne.
The Results
- #1 ranking for "stump grinding Miami", "tree removal Miami", and 20+ keywords
- 310% increase in booked jobs within 6 months
- 95+ five-star reviews from satisfied customers
- Added 2 crews and purchased new equipment to meet demand
"We went from struggling to find work to having a 2-week waitlist. Kelsey Group's SEO changed everything for our family business."
— Owner, StumpGrinder.Miami